“A growth hacker is a person whose true north is growth. Everything they do is scrutinized by its potential impact on scalable growth.”
From Book Nerd to Computer Geek to Growth Hacker (Well… Still a Geek)
I began my Hawai’i adventures in May of 2014, and have been doing digital growth marketing and storytelling of some kind since I was about 7, when I wrote, illustrated, and digitally self-published with much critical acclaim “The Cave,” an 21 page double-spaced novella about the epic adventures of a daring silverback gorilla named Geoff.
Simply put, I help businesses grow online. I’ve helped startups, NPOs, and fine dining restaurants from Silicon Valley to Silicon Beach and Boston to Bangkok find their voice, understand their clients, and build lasting relationships.
During my world travels I have worked as a Digital Marketing Manager Consultant for many successful ventures, including a Venture Capital Fund / Startup Accelerator, Forward Accelerator, the TechStars Accelerator Startup RealtyMogul, Boston’s rising crowdfunding platform Splitzee.com, and Kauai’s rapidly growing Real Estate & Vacation Rentals company Oceanfront Sotheby’s International Realty. Depending on your project I may be available to hire on a limited basis for additional growth consulting. Here’s a non-exhaustive list of the services I offer.
I’ve consulted for over a dozen SMBs from startups to NPOs from Silicon Valley to Silicon Beach and Boston to Bangkok, helping them to find their voice, impress investors, understand their clients, and build valuable relationships.
I grew up during the computing boom of the 90’s and 2000’s, becoming digitally fluent with a growing love for technology and online entrepreneurship. In 2010 I took a year off from pursuing my degree at The Claremont Colleges to start a blog and travel throughout Southeast Asia, living in Thailand for three months, training in the national sport of Muay Thai Kickboxing and keeping an affiliate marketing website that became rapidly popular in the niche. This was the beginning of my professional journey to learn the best strategies and tactics of email marketing, Conversion Rate Optimization (CRO), Search Engine Optimization (SEO), Search Engine Management (SEM), affiliate marketing, content creation, web analytics, and bootstrap entrepreneurialism.
Back at The Claremont Colleges, I founded a student entrepreneurship club, designed a marketing & communications major called “Narrative Studies,” (with a social psychology, behavioral-neuro economics, and digital storytelling emphasis) and began a dedicated study of the art & science of all things Digital Marketing.
Post-graduation I found myself in Silicon Valley, where I cut my teeth as a Growth Strategist working for a tech-startup accelerator. There was a new job title floating around, “Growth Hacker.” The term represented a new school of thinking around the kind of skills that distinguished “new” marketers from traditional Mad Men type ones. Although I don’t like to call myself a “Growth Hacker” because the title has become another buzzword on a heaping pile of Silicon Valley buzzwords, the original essence of the term still helps describe what I can do for businesses looking to improve their digital marketing strategies & tactics. That is, I often find clever, unconventional ways to acquire new customers for any kind of venture that appreciates stretching its budget for maximum return on investment.
My craft is driving brand awareness, stimulating growth in sales & signups, and encouraging brand engagement through all major inbound and outbound digital marketing channels. What I do is not magic, and results are never guaranteed. But if you’re looking for a knowledgeable, well-rounded, results-driven, empirical evidence based digital strategist who is constantly evolving and, well…growing, then I’m your guy.
Setup a free phone consultation today, and let’s level up your business.